|
Name-Related
Services Available From The Namestormers.
There’s more to the process of initiating a new
brand or company identity than generating and choosing an appropriate name.
That’s why The Namestormers provides several name-related services to help you with the process. Specifically, new name
research, logo creation, and graphic standard development activities are
available.
New Name
Research.
We gather opinions from customers and
prospects about your four final name candidates. We provide you with answers to
key questions like which names are preferred, which appear to best meet your naming criteria,
which possess the attributes the market deems important, and if any candidates
contain unsuspected negative connotations or "gotcha's."
Logo
Creation.
This service complements our Namestorming name development
activity. Since we have already jointly established your key branding and naming
criteria and generated several sets of names, we are prepared to immediately
develop a variety of logo concepts for your top three name candidates. After
taking you through several iterations to hone a winning concept, we develop
camera-ready and electronic artwork, and provide related stationery, signage and
package designs, as appropriate.
Graphic
Standards.
It is often vital to establish a consistent and
appropriate portrayal of a brand or corporate identity within a flexible framework
for all types of media. We will help you integrate the name and
logo in the perfect environment of type, color, tag lines, illustrative treatment and
graphic style; and then communicate those elements as graphic standards to the
professionals responsible for corporate communications.
|